Date

2022

Client

Morris & Mae

Morris & Mae

Situation & Strat

Before a single shovel hit the dirt, the dreamers building a co-working space/food hall/bar/hangout in Golden, Colorado asked us for some design ideas. Faced with a blank slate, we started with a story. We imagined Morris and his granddaughter Mae as adventurous souls heading West to dig for gold and dinosaur bones.

Work

Identity

Storytelling

Illustration

No items found.

Creating an Old Story in a new place

Morris + Mae’s journey West included sketches of the flora and fauna they would have seen on the road to Colorado. We created custom illustrations to make the space come alive with Mae’s scrapbook drawings, allowing present-day travelers to discover and relive the adventure

No items found.
No items found.
No items found.

From the menu to the murals

We did more than design a logo. We created a world of depth and character, giving purpose to our designs and building a story around two characters we’ve never met, but feel like we know well. We hope today’s visitors get to know Morris + Mae well, too.

No items found.
No items found.
No items found.
No items found.
No items found.
No items found.
No items found.
No items found.

More Work

Strategy / Identity / Packaging
Smash Foods
Food & Bev / Identity / Packaging
Carbe Diem!
Packaging / Identity / Strategy
Nova
Strategy / Identity / Packaging
Laird