Date
2022
Client
Wonderboom
Wonderboom x P448
Situation and Strat
For the global launch of their collab with Paris-based sneaker brand P448®, Ultimate Ears asked us to create photography tapping into the self-expressive, graffiti-fueled look and feel of the product itself.
Work
Concept
Art Direction
Campaign Content
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The Story
Music and style are about self-expression, freedom and bringing your inner creativity to the outside world. We wanted to capture the energy of the P448 designers and the live-out-loud boldness of WONDERBOOM. This campaign was about more than sneakers and speakers — it was about sending out a signal and generating positive energy in return.
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